New :30 Second TV Ad Begins Airing Today
$2 Million Ad Buy Targeting AK, AR, CT, LA, ME, NE, ND and SD Continues
ALEXANDRIA, Va. Oct. 30 /PRNewswire-USNewswire/ -- Today, the 60 Plus Association released a new TV ad targeting nine Senators including Sen. Begich, Sen. Lincoln, Sen. Lieberman, Sen. Landrieu, Sen. Snowe, Sen. Nelson, Sen. Conrad, Sen. Dorgan and Sen. Johnson.
The ad features members of our Greatest Generation begging the Senators not to cut Medicare to pay for health care reform. The :30 second TV ad will run in conjunction with a :60 second ad that began airing on Wednesday. See the ad at www.60plus.org.
"Seniors have already lost their social security COLA, now the Senate wants to cut their Medicare, too? It may be Halloween, but let's stop Fright Night. Senators should stand up to Senator Harry Reid and tell him 'I won't support any bill which cuts Medicare,'" said Jim Martin, President of 60 Plus.
Titled "Enough" the ad highlights seniors speaking in their own words to the fact that Speaker Nancy Pelosi and Senator Harry Reid want to cut up to $500 billion from Medicare. This could mean life-saving drugs could be withheld and seniors could even be prevented from seeing their own doctors.
The ad ends with a senior stating "Don't make us pay for health care reform by cutting Medicare. We've sacrificed enough."
"Since it's Halloween, these Senators should channel the Greatest American Hero or Superman, defend our Greatest Generation and declare they will protect seniors by refusing to vote for any health care reform legislation which cuts Medicare," continued Martin.
The :30 second ad began running today. A full transcript of the ad can be found below.
FINAL 60 PLUS ASSOCIATION TV :30 - "ENOUGH-NATIONAL"
VIDEO AUDIO
----- -----
American Flag B-Roll (Music Up and Under)
SUPER: ANNOUNCER:
------ ----------
Seniors Have Sacrificed Seniors have sacrificed
SENIOR:
Great Depression B-Roll -------
We survived the Great Depression
Senior on camera
------------------------------------
SENIOR:
D-Day B-Roll -------
And landed at Normandy on D-Day.
Senior on camera
------------------------------------
ANNOUNCER:
Pelosi and Reid Images/Capitol
Image/Doctor B-Roll ----------
But now, some in Washington want up
to $500 billion in Medicare cuts to
pay for a plan that could lead to a
government takeover of health care.
SUPER:
------
Plans to Cut up to $500 Billion from
Medicare
------------------------------------
CITE:
-----
Washington Post, 7/16/09; PBS,
9/28/09
Treatments and potentially
life-saving drugs could be
withheld
Seniors B-Roll/Prescription Drugs
B-Roll
SUPER:
------
Treatments and Potentially
Life-Saving Drugs Could Be Withheld
And seniors could even lose their
own doctors.
Senior with doctor B-Roll
SUPER:
------
Seniors Could Lose Their Own Doctors
CITE:
-----
Centers for Medicare & Medicaid
Services Report, 10/21/09
New York Times, 4/2/09
SENIOR:
Senior on camera -------
Don't make us pay for health care
reform by cutting Medicare.
GRAPHIC:
-------- We've sacrificed enough.
Call Your Senators:
Don't Pay For Health Care Reform By
Cutting Medicare
(202) 224-3121
www.60Plus.org
DISCLAIMER:
-----------
PAID FOR BY 60 PLUS ASSOCIATION
The 60 Plus Association is a 17-year-old nonpartisan organization working for death tax repeal, saving Social Security, affordable prescription drugs, lowering energy costs and other issues featuring a less government, less taxes approach. 60 Plus calls on support from nearly 5.5 million citizen activists. 60 Plus publishes a magazine, SENIOR VOICE, and a Scorecard, bestowing awards on lawmakers of both parties who vote "pro-senior." 60 Plus has been called, "an increasingly influential senior citizen's group" and since 1992 "the conservative alternative to the AARP."
60 Plus Association
