May. 20, 2008 Print This | Email This     

B.A. Albert Joins Grey Atlanta as President, Chief Creative Officer

NEW YORK, May. 20 /PRNewswire/ --

NEW YORK, May 20 /PRNewswire/ -- Jim Heekin, Chairman and CEO of Grey Group, today announced that B.A. Albert, one of the best-known creative talents in Atlanta, is joining Grey Atlanta as President and Chief Creative Officer, effective immediately. She will work closely with Joel Babbit, Chairman of the office.

"B. A. Albert is a leading brand unto herself, having run her own highly-acclaimed agency in Atlanta for over a decade," Jim Heekin said. "Her passion for big, bold creative ideas in every medium and dedication to client success knows no boundaries. She will be a dynamic leader for Grey Atlanta and a spirited partner to Joel in accelerating our growth."


B.A. Albert said, "I've been given one of the most exciting opportunities in Atlanta. Grey has great clients and staff and a terrific reputation. We're going to add to the momentum the agency has been building globally."

B.A. Albert: An Atlanta Original and Accomplished Brand-Builder

B.A. Albert began her career as an Art Director and became one of the first women to lead a creative department in Atlanta.

Most recently, she spent 12 successful years as the Chief Executive Officer of MATCH, the Atlanta agency she founded.

During her accomplished career, she held top creative posts at Burton-Campbell, McDonald and Little, DMB&B and Earle Palmer Brown, all in Atlanta. Along the way, she spent time at N.W. Ayer in Chicago and West Advertising in Tampa, where she helped Publix supermarkets become a household name.

B.A. Albert has created advertising and integrated communications across every major category. Her client experience ranges from brand-building for the State of Georgia, including the "Georgia on My Mind" campaign, to Nature's Own Bread, the Florida Lottery, Johnson Outboard Motors, Vanity Fair Intimates, Jockey for Her and a long list of restaurants.

The recipient of every major creative award in the industry, she is proudest of the Silver Medal Award, honoring the person who has contributed the most to the Atlanta advertising community.

Not one for anonymity, B.A. can be seen tooling around Atlanta in her 1950 Chevy or '55 T-Bird convertible.

About Grey

Grey is the advertising network of Grey Group, which ranks among the largest global communications companies. Its parent company is WPP . Grey Group's total offer includes G2, activation marketing; GHG, healthcare communications; MediaCom, media planning and buying and GCI Group, public relations. Grey's blue-chip client roster includes many of the world's best known companies: Procter & Gamble, GlaxoSmithKline, BAT, Diageo, Darden Restaurants, ETrade, Wyeth, Canon, 3M, Eli Lilly and Dairy Queen.

Grey

CONTACT: Owen J. Dougherty, +1-212-546-2551

Web site: http://www.grey.com/