May. 15, 2008 Print This | Email This     

New Era Cap Signs Deal with Perfect Game USA to Bring Its Caps to the Nation´s Top Youth Baseball Teams

BUFFALO, N.Y., May. 15 /PRNewswire/ --

BUFFALO, N.Y., May 15 /PRNewswire/ -- New Era Cap, the official on-field cap provider to Major League Baseball, announced today that it has signed an agreement to have Perfect Game USA (PG) become a national dealer for the Company. PG will concentrate its efforts on providing New Era caps to high level travel, tournament and high school baseball teams across the country as well as the nation's top amateur prospects.

Darrell De Bey, Director Alliances/Corporate at New Era said "Perfect Game is as dedicated to baseball as we are and we're thrilled to be working with them. They offer our brand more visibility and credibility with the elite teams and prospects playing the game today."


The three year partnership will consist of New Era sponsoring an extensive awards program, as well as a New Era "Most Valuable Player" and "Most Valuable Pitcher" award at every World Wood Bat Association (WWBA) and Baseball Championship Series (BCS) national tournament that will be announced by PG. PG also agreed to have every player who attends a PG showcase outfitted in a New Era 59FIFTY fitted cap, in addition to other programs and efforts to be established over the coming year.

"We feel this new partnership with New Era fits us perfectly," said Jerry Ford, president of Perfect Game. "The programs we develop together will help amateur baseball receive much added exposure. Our major interest involves promoting the game at all levels, so we strive to align ourselves with the very best people at the top level of baseball. When it comes to caps, the New Era name stands alone. We are very proud to join forces with New Era, they are one of Major League Baseballs most important partners. Certainly, New Era will be one of our most important partners."

About New Era

Founded in 1920, New Era Cap Company, Inc., the leading headwear manufacturer and creator of New Era Apparel, brings to market products that transcend time, culture, sport and fashion. Producing more than 35 million caps per year, New Era is the exclusive manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and their Minor League affiliates and maintaining agreements with other licensed entities. On the street, New Era is known as the Originator of the True Fitted for its signature cap style, the 59FIFTY. Some of the Company's core markets include Action Sports, Children, Fan, Suburban, Women and Fashion/Lifestyle. The Company, headquartered in Buffalo, New York, employs approximately 1,700 people world-wide in New York, Alabama and at its operations in Canada, Europe, Japan and Hong Kong. New Era is a 'Category A' affiliate of the Fair Labor Association. For more information, visit www.neweracap.com.

About Perfect Game USA

Celebrating its 16th Anniversary in 2008, Perfect Game USA is the world's largest baseball scouting report service, perennially reporting on thousands of high school baseball players to colleges and professional baseball. In 2008, through an extensive network of partners, coaches and scouts, Perfect Game will conduct over 140 events throughout the country including, some of the most heavily scouted events in all of baseball. These events include individual player showcases, highly competitive team tournaments and training camps. Over the past six years 4,129 players who attended Perfect Game events have been selected/drafted by Major League clubs. Over two hundred of those players have already appeared in Major League games and that number is growing very fast. Perfect Game maintains the largest database of amateur prospects in baseball. Perfect Game stands alone as the leader in providing opportunities to young baseball players interested in college or professional baseball. For more information, please visit www.perfectgame.org.

CONTACT: Dana Marciniak Corporate Communications Manager (716) 604-9259 dana.marciniak@neweracap.com Gary Keoppel VP, Sales & Marketing (319) 261-0761 gary@perfectgame.org

New Era Cap

CONTACT: Dana Marciniak, Corporate Communications Manager, New Era,
+1-716-604-9259, dana.marciniak@neweracap.com; or Gary Keoppel, VP, Sales &
Marketing, Perfect Game USA, +1-319-261-0761, gary@perfectgame.org

Web site: http://neweracap.com/